Strategic Use of Images in Search Engine Optimization

  When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEE-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page […]

Why Google is now discounts all reciprocal links?

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their number of inbound links. The concept of reciprocal […]

Can Inbound Linking Hurt My Website Ranking?

The answer is No – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any […]

Is Search Engine Submission Necessary?

    The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your […]

Google Banned 780m Adverts Last Year

Google Banned 780m Adverts Last Year The search giant blocked about 800m ads from its online ad networks in 2015 as it continued to fight advertising fraud. Google announced that it disabled over 780 million ads in 2015, which is about 50% increase from 2014. The company also promised to make a major focus on […]

Facebook Announced a Real-Time Sports Service

Facebook Announced a Real-Time Sports Service Facebook expands to the sports arena, announcing its new platform Sports Stadium. The company explained that the new service would have a feed with real-time updates on games, popular publications from fans, statistics and commentary from experts. When announcing the new platform, Facebook called itself the world’s largest stadium […]

Google Has Introduces Android 5.1 Lollipop

Google has this morning announced that Android One is coming to Indonesia, and with that updated their splash page for the initiative. Alongside detailing the three new phones that are soon coming to Indonesia, Google also mentions the latest official build of Android, the previously unannounced version 5.1 Lollipop. Keep an eye on this article […]

New Responsive Website Layout Guidelines from Google

Responsive layouts in material design adapt to any possible screen size. This UI guidance includes a flexible grid that ensures consistency across layouts, break-points details about how content reflows on different screens, and a description of how an app can scale from small to extra-large screens. The New Breakpoints For optimal user experience, material design […]

Google has Launched Web Designer Software, A Visual Tool for Building Interactive HTML5 Sites and Online Ads

Google has Launched Web Designer Software, A Visual Tool for Building Interactive HTML5 Sites and Online Ads Google has the launched Web Designer, a new tool for building interactive HTML5 sites and ads. The company first hinted at this launch in June, but had been quiet about it ever since. Web Designer, which Google calls […]